February 26, 2024

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The primary section of the deposit modernization undertaking, which got here into impact on November 1, now permits customers to return all aluminum beverage containers from 100ml to 2L. It’s time to attempt canned cocktails, wine or piquette, a brand new environmentally pleasant option to eat alcohol.

Whereas European and American vineyards started canning their vintages a number of years in the past, progress is slower in Quebec.

Nonetheless, the benefits of the can are quite a few: the infinitely recyclable aluminum has a considerably decrease CO2 footprint in comparison with the glass bottle. The can is mild, smaller and ergonomically formed; Because of this a producer can transport extra cans of wine to his factors of sale in a single journey, and a client can take his favourite drink with him to the campsite, to the park or on a hike.

As well as, the wine can, which is normally provided in 250 ml format, is a sensible possibility for individuals who need to scale back their alcohol consumption or for single individuals who don’t need to decide to ingesting an entire bottle.

All causes communicate for adopting it…or nearly.

For and in opposition to

Rougemont-based Domaine de Lavoie turned the primary firm to supply a Quebec rosé wine in a can on SAQ cabinets in 2021. Francis-Hugues Lavoie, co-owner, who noticed the emergence of canned wines elsewhere on the earth, shortly approached the SAQ together with his concept. “It’s the identical wine as within the bottle, however within the can,” explains Francis-Hugues Lavoie, an avid fan of this handy format.

“The purpose was to get nearer to the context of microbrewed beer consumption,” he explains. The next 12 months he additionally launched his white in cans.

Nonetheless, few have adopted swimsuit. There’s actually Le Domaine Bergeville, which has been providing its Colfo Bubble Cuvée in cans since 2020, in addition to Lieux Communes, which has been providing its base wine in cans since 2022. For his half, Matthieu Beauchemin, winemaker and co-owner of Domaine de Nival, has been providing his eau de wine in cans since final summer season. The winemaker explains: “The can makes quite a lot of sense for the Piquette. Not solely due to the ecological and financial points, but additionally due to its consumption context. We advocate ingesting it straight from the can so that you don’t have to hold glasses round! »

Nonetheless, together with his basic vintages, he wouldn’t even give it some thought. “What makes the wine lovely can also be the decency related to it: take away the cork, let it aerate, decant it, pour it into appropriate glasses,” the winemaker aptly summarizes. Wine will not be cola! »

As well as, the can is meant for fast consumption of a classic, it isn’t in any respect appropriate for preserving so-called wines for growing old. “If I canned my wines, would I be sending the message that they don’t seem to be appropriate for growing old?” he wonders. I’ll have to consider that as a result of my wines retailer nicely within the cellar for just a few years! »

And never all vintages are appropriate for the aluminum container. Francis-Hugues Lavoie explains that with the can we lose sure olfactory aromas. “You want a tasty product with shiny flavors. The thought is to place a wine in a can that’s straightforward to drink, straightforward to drink and fruity,” he provides.


We in all probability gained’t see wineries canning all of their vintages anytime quickly. “It could be troublesome to fully do with out the glass bottle,” admits Matthieu Beauchemin. Nonetheless, there may be actually curiosity in creating different canned merchandise. At each Domaine de Lavoie and Domaine du Nival we’re fascinated with providing glowing wine or maybe even a thirst-quenching crimson wine in future vintages.

Who is aware of to take pleasure in it subsequent spring?

On the ready-to-drink facet

This content material was created by Le Devoir’s Particular Publications group, reporting to Advertising and marketing. The editors of Le Devoir didn’t participate.

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